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Misinterpreting advertising

Saw what I thought was the coolest billboard ever on I-35 North right near downtown Kansas City. It read:

Are you going to work before the coffee shops open? www.passionmeetsreality.com

which I thought was a call to people who were so jazzed about their job that they couldn't sleep -- just had to get to the office.

But when I visit passionmeetsreality.com, it's clear it's an HR firm trying to appeal to business owners who are overworked.

I like my interpretation better.

Are you going to work before the coffee shops open?

Posted by Ian Ybarra on 16 July 2006